Unofficially obsessed with Google.


Yahoo snags Six Apart hosting deal

12/12/2005 02:50:00 AM
Reuters announces that Yahoo wants you to move your type over to its servers, and to do that they've created an exclusive deal with Six Apart's Movable Type to be their recommended small business host. Google's Blogger is primarily a personal blog tool, so the deal does not directly affect its bloggers. This bit of news reinforces, however, the earlier projection I made that Yahoo is eyeing the web's intelligent users as the necessary capital for building a net company on par with the perceived intellectual status of Google. MovableType is considered amongst bloggers and web publishers to be the premiere (though now being challenged by WordPress) professional publishing tool available.

More generally, it seems Yahoo's growth strategy as of late is to attach its name to successful web entities that are already in existence rather than attempt to copy them as new Yahoo projects. Seems smart in some senses, but not quite in line with Google's higher-brow vision of creating and innovating its products.

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